Declan Reilly

SEO Consultant

Declan started his SEO career in 2011, building up his expertise working agency-side for a diverse range of industries. He’s adept at developing SEO strategies and leading campaigns that have delivered multi-million pound organic revenue growth.

Declan specialises in helping businesses increase their organic search traffic while maintaining conversion rates and brand integrity. He thrives when developing data-informed strategies that blend technical and on-site SEO that builds website traffic, audience engagement and brand authority.

He has extensive knowledge of all aspects of SEO, including complex website migrations and international SEO approaches.

Prior to joining the better web co., Declan was Head of SEO at Evoluted, joining the full-service digital agency in 2020 as part of the senior leadership team.

“I have worked closely with Declan for over two years and would not hesitate in recommending him. Declan has worked closely with my team and I to develop a very strong SEO campaign that has led to very high levels of growth. The content input has been top notch and he has patiently worked with us to develop our skills and understanding of SEO. It has been a real pleasure working with Declan.”
Allan Green, Head of Ecommerce at Weldricks.

Declan built the SEO service from the ground up at Evoluted. Defining, delivering and growing the service into a core offering for the agency. He overhauled processes, improved reporting, implemented SEO tools and developed strategy and audit documentation.

To support this new service, Declan built a team of SEO specialists, recruiting, training and leading the team to deliver client success. Within 2 years he’d built an SEO department of 8 people.

During this time he became an expert trainer, communicator and team builder. He developed, tested and refined SEO techniques, processes and practices that he still uses every day. This in-depth, hand-on knowledge of SEO, combined with his ability to think holistically, is what allows him to deliver client success.

Declan’s SEO career started at The SEO Works in 2011 as an SEO apprentice. Over his 8-year tenure, he worked his way up through senior SEO positions to ultimately head up the department.

During this time he built up an award-winning team of 20 SEO specialists and led the campaign that won ‘Best Health Campaign’ at the Drum Search Awards in 2019.

He oversaw multiple complex website migrations and successfully delivered international SEO strategies for brands such as Rab and Denby.

Sam Robson, CEO & Founder, the better web co.

“Our team was originally built entirely from an in-house background, but we knew we needed to diversify our experience. So when we looked for our next hire, we knew we wanted someone with agency-side experience. The moment I met Dec I knew he was perfect for us, and he’s proven to be a great fit. It’s incredibly rare to find someone as young as Dec with well over a decade of SEO experience, and it’s because it’s all he’s ever done. He has a deep passion for SEO, and is always curious and hungry to keep learning. I also can’t express how impressed I am that in his last role he built an SEO team from the ground up, who went on to deliver incredible success. The experience he gained in this role is priceless, meaning there are few SEO challenges he hasn’t faced before.”

Declan brings his wealth of experience to help the better web co. clients with SEO strategies, data analysis, audits, technical SEO, international SEO and website migrations.

If you’d like to have Declan and the better web co. team support your business please get in touch.